Discover 5 SEO tips to boost your natural referencing. SEO is generally long to set up, it often takes several months to have first returns.
You are interested in SEO and have already started to work on your website. Follow these 3 SEO tips to make sure you’re on the right track and find out how to boost your SEO.
SEO Tip #1: Update your old content
Google wants to provide the best possible experience for users. This is the phrase that sums up this whole article and indeed all of SEO in general. If you understand this, then your approach to SEO will be much simpler.
Internet users are always looking for up-to-date content. With this in mind, Google highly values websites that update their old content. So go back to your old blog posts, rework topics like “the best tips for … in 2023” to make them relevant to the current year. If you can’t find anything to update, don’t hesitate to add more text content. Your blog posts need to live on, so don’t just focus on writing new posts, you need to rework old ones from time to time.
SEO Tip 2: Check the accessibility of your pages
This tip is still based on the fact that Google wants to offer the best possible experience to Internet users. You should check that 100% of your website pages are accessible. A website lives, you spend a lot of time on it to modify and update it. This results in links that don’t work anymore and pages that don’t exist anymore are still undetected by Google.
100% of your pages must be in code 200. The most common error codes are as follows:
- Code 200: The URL is accessible, everything is ok.
- Code 301: The URL is accessible but it is in redirection. This happens most often when you modify the URL of a page that is already online and you forget to modify the links that point to this page.
- Code 404: The URL is no longer accessible because the page has been removed. This happens when you forget to remove the links to the deleted page. This is a serious SEO mistake that greatly affects the user experience.
To check that your pages are accessible and that your links are working properly, you should perform a crawl (analysis) of your website. If you don’t want to go through an SEO pro, you can do it yourself by downloading the free Screaming Frog SEO software.
Call on a seo agency to manage your SEO on your website
SEO Tip 3 : Pay attention to the mobile version
Since September 2020, all websites in the world have been included in Google’s Mobile First Index. This means that Google is now basing itself on the mobile version of websites to “calculate your natural referencing”. More than 50% of internet users are mobile users, so it is normal that Google pays a lot of attention to the user experience on mobile.
Also read: Best SEO Monthly Packages – Top Services